Behavioural Science Audits

From Packaging and POS, to Websites and Retail Media Advertising, each can be improved following a comprehensive review and analysis using Behavioural Science principles.

Identify areas where the Psychology of your designs can be better understood, and changes then made to optimise visibility, appeal, engagement and sales

Unlocking Marketing Potential

Are you struggling to really cut through and connect with shoppers and consumers? Is this simply because your communications aren’t effectively leveraging the science behind human behaviour.

We specialise in Behavioural Science Audits that go beyond traditional design assessments. By applying cutting-edge Behavioural Science principles, we help you understand how your users think and act, leading to marketing communications that are not just functional, but irresistibly engaging.

The Process

Deep-Dive Analysis: We analyse your marketing assets to uncover Behavioural Science related barriers and opportunities.

Science-Based Evaluation: Using a Behavioural Science database of 1,500+ proven facts, we evaluate your design and content, against 15 distinctly separate areas of communications psychology.

Actionable Insights: You Receive a comprehensive report with prioritised, actionable insights and recommendations designed to boost your KPIs.

Let's Talk Results

Chances are that if you haven't yet embraced Behavioural Science, then you competitors may well have  an advantage.

From Packaging and POS, to Websites and Retail Media Advertising, each can be dramatically improved following a comprehensive review and analysis using Behavioural Science principles.

Book your free consultation today and discover how a behavioural audit can transform your marketing communications.

Making it happen

Expertise in Behavioural Science:
We bridge the gap between Psychology and design, offering powerful insights that traditional audits miss.
Proven Impact:
Our clients have seen measurable improvements in brand visibility, appeal, engagement and most importantly, sales
Tailored Solutions:
We customise our approach to fit your unique business needs and goals, leading top more actionable insights and recommendations
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Your journey to success starts here

Embrace the power of Behavioural Science..

In today's hyper-competitive market, tapping into the realm of shopper psychology is not a luxury; it's a necessity.

Access 30 years of Shopper Psychology & Behavioural Science, enhanced with key learnings from leading psychologists from around the globe.

The Power of Priming
Learn how subtle cues can prime shoppers' minds, influencing their preferences & choices before they even realise it.
The Decoy Effect
Discover how the strategic introduction of a third option can nudge shoppers towards a specific choice, boosting sales & profitability.
Social Proof and FOMO
Understand how the fear of missing out & the actions of others can shape shopper behaviour, driving them to embrace trends & make quicker purchase decisions.
Emotional Resonance
Discover how connecting with shoppers' emotions can forge strong brand loyalty & foster a lasting relationship.
Phillip Adcock

Why Adcock Solutions?

With 30 years of experience & expert knowledge in consumer psychology & shopping behaviour, Adcock Solutions can empower you & your team to not just accomplish your goals, but to truly excel.

As a passionate & trusted partner, we offer straightforward, comprehensive advice to demystify the complexities of Behavioural Science & help you optimise the very core of your marketing communications.

Our in-depth understanding & exceptional expertise in Behavioural Science allows us to work alongside you as a team & provide thought partnership initiatives that will set you apart from the competition.

The customer journey

Ready to revolutionise your business through Shopper Psychology & Behavioural Science? Let's embark on this transformative journey together: Attract, Appeal, Engage, Buy. From Packaging and POS, to Websites and Retail Media Advertising, each can be dramatically improved following a comprehensive review and analysis using Behavioural Science principles.

the customer journey tube map - attract, appeal, engage, buy

Don't just take my word for it

Not only have I worked with more than 60% of leading brands and retailers for more than 30 years, I have done so in way that has added tangible value & provided great insights & input into team solutions.

Phillip’s sessions were thought provoking and helped support our commercial teams in thinking beyond the numbers.
Stephanie
Shopper Insights Controller
Thank you Phillip, you did a great job indeed! We got plenty of messages, people saying they enjoyed this and found it very useful!
Filip
National Trade Marketing Director
Thank you Phillip, you did a great job indeed. I can't believe the potential you uncovered for our brand!
Emily
Brand Manager
Philip Adcock

Take your next step

Contact me today to schedule an initial session that will explore how, together we can refine and optimise your shopper band consumer facing activities.

Remember,  understanding your customer is the first step to winning them over – and I'm here to guide you every step of the way.

Get in touch